Supporting Funeral Professionals Beyond the Service
For more than a century, Wilbert has partnered with funeral professionals to support families, strengthen communities, and honor lives with dignity and care.
Through education, charitable initiatives, remembrance programs, and community partnerships, Wilbert’s Caring in Action programs help funeral homes extend their impact beyond the funeral service itself. Whether honoring a fallen first responder, recognizing a veteran’s service, pursuing continuing education, or supporting children and families experiencing grief, these programs provide meaningful ways to serve.
Programs That Make a Difference
Honoring Those Who Serve
Commemorating First Responders
Since 2012, Wilbert and its nationwide Licensee network have partnered with funeral professionals to recognize firefighters, law enforcement officers, and emergency medical personnel who died in the line of duty.
The Commemorating First Responders Program provides eligible families with memorialization products and personalization opportunities at no cost, helping funeral homes create tributes that honor extraordinary service and sacrifice.
How Funeral Professionals Can Participate
By participating in the Commemorating First Responders Program program, funeral professionals can help families receive meaningful recognition while strengthening relationships with first responder agencies and community organizations.
1. Identify eligible first responder families.
2. Coordinate with your local Wilbert Licensee partner.
3. Incorporate memorialization options during arrangements.
4. Help families create a tribute reflecting service and sacrifice.
Wreaths Across America
Honor Service. Engage Your Community.
Through Wilbert’s partnership with Wreaths Across America, funeral professionals can help families celebrate military service while creating opportunities for local remembrance and community involvement.
Through the Patriot Pair initiative, qualifying veteran memorialization selections include commemorative wreaths that connect national remembrance efforts with local ceremonies and family tributes.
How Funeral Professionals Can Participate
Wreaths Across America helps funeral homes build meaningful relationships with veterans’ organizations, civic groups, schools, Scouts, American Legion posts, and VFW chapters while honoring those who served our country.
1. Offer qualifying Patriot Pair memorialization options
2. Organize local wreath presentation ceremonies
3. Partner with local veterans’ organizations
4. Encourage participation in remembrance activities
WilbertEDU®
Education That Supports Better Service
Today’s funeral professionals face evolving family expectations, changing technology, workforce challenges, and emerging industry trends.
WilbertEDU® helps professionals stay informed through free educational webinars and continuing education opportunities covering topics such as ethics, grief support, cremation, communication, embalming, wellness, and leadership.
Programs are designed to deliver practical knowledge that can be applied immediately while helping funeral directors and embalmers continue their professional growth.
How to Get Started
-
Browse upcoming educational opportunities
-
Register for live and on-demand programs
-
Earn continuing education credit where available
-
Share learning opportunities with your entire staff
The Wilbert Foundation
Extending Care Beyond the Funeral Service
The Wilbert Foundation supports organizations that provide comfort, support, and healing to families facing profound loss.
One of its primary initiatives supports the Pediatric Chaplains Network, helping expand access to grief support, family memorial services, bereavement resources, and specialized emotional care for children and families experiencing serious illness and loss.
For funeral professionals, the Foundation reflects a shared belief that care for families extends beyond the arrangements themselves.
How You Can Support the Mission
- Learn more about Foundation-supported initiatives
- Share resources within your community
- Participate in Foundation-related opportunities
- Follow impact stories and program updates
More Than Memorialization
Supporting the Broader Role of Funeral Professionals
Today’s funeral professionals are more than service providers. They are educators, advocates, community leaders, and trusted guides during life’s most difficult moments.
Wilbert’s Caring in Action initiatives help funeral homes:
Deepen community relationships
Strengthen veteran and first responder partnerships
Expand access to continuing education
Demonstrate commitment to service and remembrance
Create meaningful opportunities for community engagement
Extend their impact beyond the funeral service
Together, these programs help funeral homes build stronger relationships while creating lasting value for the families and communities they serve.
Make an Even Greater Impact in Your Community
Wilbert’s community initiatives create opportunities to make a difference where it matters most.
Connect with your local Wilbert partner to learn how these programs can become part of your funeral home’s community outreach and family support efforts.